BTS Program
Marketing & Multimedia Program in Tunisia
Accredited by the Ministry of Vocational Training and Employment
Key Information
Diploma :
Tunisian – French
Location :
Tunis
Duration :
2 years
Admission :
BTP, High School Diploma (BAC) or equivalent
Key Information
A Program Combining Digital Strategy and Creative Design
Why Choose the BTS in Marketing & Multimedia?
- Master the main levers of digital marketing: SEO, Google Ads campaigns, social media, email marketing, and newsletters.
- Develop a digital strategy: marketing plans, performance analysis, digital monitoring, and innovation.
- Create multimedia content: video, infographics, motion design, animation, and visuals tailored for the web.
- Learn professional tools: Adobe Suite, CMS platforms, emailing and reporting tools, Microsoft Office.
- Project-based approach & communication: managing digital campaigns, coordinating marketing activities, teamwork.
- Career-focused training: designed to match the needs of companies in Tunisia and abroad.
- Dual expertise: combining technical skills and creativity to train highly sought-after profiles.
Program Overview
- Fundamentals of digital marketing and communication
- Digital culture & online identity
- Office tools and DTP (Photoshop, Illustrator, InDesign)
- Artistic & multimedia design (2D animation)
- Social media & community management
- E-commerce & introduction to CMS (WordPress, Shopify)
- Communication and sales techniques
- Introduction to accounting & digital law
- Digital strategy & 360° marketing
- Social media management & e-reputation
- Web referencing (SEO/SEA) & online advertising (Social Ads, Google Ads)
- Content marketing & marketing automation (emailing, CRM)
- Advanced multimedia creation: video, 3D animation, CAD/DAO
- Market monitoring & competitive analysis
- Project management & financial analysis
- Legislation, quality & digital security
Program Overview
Fundamentals of digital marketing and communication- Digital culture & online identity
- Office tools and DTP (Photoshop, Illustrator, InDesign)
- Artistic & multimedia design (2D animation)
- Social media & community management
- E-commerce & introduction to CMS (WordPress, Shopify)
- Communication and sales techniques
- Introduction to accounting & digital law
- Digital strategy & 360° marketing
- Social media management & e-reputation
- Web referencing (SEO/SEA) & online advertising (Social Ads, Google Ads)
- Content marketing & marketing automation (emailing, CRM)
- Advanced multimedia creation: video, 3D animation, CAD/DAO
- Market monitoring & competitive analysis
- Project management & financial analysis
- Legislation, quality & digital security
Skills Developed
A BTS in Marketing & Multimedia equips students with essential skills to succeed in the fast-changing digital world.
Mastery of graphic design software (Photoshop, Illustrator, InDesign).
Development of comprehensive marketing strategies (objectives, target audiences, channels).
Who Is This Program For?
This BTS is particularly suited for:
- Those who want to turn their passion for digital into a real profession.
- Creative minds passionate about content creation, social media, and online advertising.
- Students seeking a professional and certified digital marketing program in Tunisia
- Profiles interested in careers in web, advertising, and digital media.
Further Studies
The BTS Marketing & Multimedia provides strong academic perspectives thanks to its double Tunisian-French degree recognition. Students can pursue higher education both in Tunisia and abroad.
After a BTS, graduates can:
Directly enter a 3rd-year Bachelor/Licence 3 in the French system (in Tunisia or abroad)
Pursue specialized Master’s programs in digital marketing, communication, or multimedia design.
Benefit from international academic pathways (France, Hungary, Canada, etc.).
Further Studies
The BTS Marketing & Multimedia provides strong academic perspectives thanks to its double TunisianFrench degree recognition. Students can pursue higher education both in Tunisia and abroad.
After a BTS, graduates can:
Directly enter a 3rd-year Bachelor/Licence 3 in the French system (in Tunisia or abroad).
Pursue specialized Master’s programs in digital marketing, communication, or multimedia design.
Benefit from international academic pathways (France, Hungary, Canada, etc.).
Career Opportunities
Start Your
Digital Career Today!
- Our BTS in Marketing & Multimedia offers a complete, recognized program perfectly aligned with real market needs.
- Join École Conte Tunisia and transform your passion for digital into a true profession.
Start Your Digital
Career Today!
- Our BTS in Marketing & Multimedia offers a complete, recognized program perfectly aligned with real market needs.
- Join École Conte Tunisia and transform your passion for digital into a true profession.
- 2, Rue Imam Sahnoun,
- Belvédère 1002, Tunis
- info@ecole-conte.tn
- +216 57 037 144